Fruit Shoot:

Posters for Robinson’s Fruit Shoot. Our job was to inform the world that the new Fruit Shoot range contained real fruit in it. And I wanted to play with an elephant’s foot.

We shot all the elements individually with Sam Armstrong, and then pieced them together afterwards so the posters had a collage feel to them. We wanted to do loads of different ones, but sadly the budget was not our friend on this one.
Fruit Shoot Poster

Fruit Shoot Poster